Coaching with Purpose

Coaching With Purpose (CWP) is a series of 13 lessons designed to help coaches at all levels answer critically important questions, beginning with “Why do I coach?”

Watch the video below for an intro to Coaching With Purpose & how we share that with coaches through a workshop:


Module 1

Why do you coach?  How do you define and measure success? These first three introductory lessons will get your wheels turning, as you stop and reflect on important questions like these.  Module 1 culminates with the creation of your Coaching Purpose Statement, an incredibly useful tool with the power to change lives.

Module 2

Five lessons that provide practical ideas and tools to support your Coaching Purpose Statement.

Module 3

Five final lessons designed to help coaches formalize a well-developed plan to live out their purpose.

CWP Plus

In Modules 2 and 3 of CWP, you have the option of using the “Plus” version. The Plus version covers all the same topics and also includes faith-based elements, such as Biblical references, memory verses, and if you are involved in a Coaching Life Group with others using the Plus version, we encourage you to begin each group meeting by sharing prayer requests and opening and closing in prayer.

Coaching with Purpose Statement Examples

I coach … in order to help young people gain confidence in who they are and what they were created to do.

I coach … to lead athletes through a journey to develop remarkable character, pure integrity and empowering each player to become leaders within our community.

I coach … to develop young men who will strive to be committed, passionate and selfless in their sport and in life.

I coach … to have a positive influence on lives, help kids learn basic fundamentals, to be part of a family, and to be a positive role model during an important time of growth in young people’s lives.

I coach … to give kids an opportunity to follow their dreams while teaching them to become young leaders who understand the importance of education, teamwork and enthusiasm.

I coach to help boys and girls have positive experiences with sports and to be a male role model that will help them grow into confident, healthy and prosperous adults.

I coach  to help our youth by serving as a role model, teacher, mentor, boss, friend and sometimes a father figure in hopes that I can influence them to become responsible leaders that will positively impact our world.

I coach  to help young people develop a love for sports and for others that will steer them toward becoming people who will change the world for good.

I coach … to develop players into men/women of integrity who will love, serve, and lead others with confidence, excellence, and purpose.